Eye makeup

Nourishing eye makeup that does more than just add color. Our formulas hydrate, stay put, and are specially developed for the sensitive skin and eyes of women 40+. The colors are flattering, highly pigmented, and can be combined for any desired look, from natural to bold. Easy to apply, long-lasting, and transfer-proof. Clean beauty in practice: free from microplastics, fragrance, parabens, mineral oils, or other ingredients you'd rather avoid.

Eye makeup
My sensitive skin can't tolerate a lot of makeup, which is why I'm so glad I discovered these products! I can now wear makeup all day without irritation. - Yvonne
Naturally Naturally
Hot flash proof Hot flash proof
Workday-proof Workday-proof
Vegan Vegan
Clean beauty Clean beauty
Cruelty-free Cruelty-free

Handy tips and inspiration

In our blogs, we share handy tips for a perfect eye look, clever make-up tricks, and everything you want to know to effortlessly look beautiful.

How do you choose the best eyeliner?

How do you choose the best eyeliner?

Choosing the right eyeliner can be a challenge with so many types, colors, and promises you come across. Whether you're looking for a subtle line f...

How to choose the best eyeshadow?

How to choose the best eyeshadow?

Eyeshadow is indispensable in every makeup routine. It accentuates your eyes, adds depth to your gaze, can camouflage hooded eyelids, and can trans...

Your Questions Answered

Eye make-up that matches your eye colour will instantly make your eyes stand out more. Contrasting colours enhance your natural eye colour, while tone-on-tone shades create a softer result.

These colours look beautiful with different eye colours:

  • Blue eyes: bronze, copper, peach and warm brown tones
  • Green eyes: purple, aubergine, bronze and warm brown tones
  • Brown eyes: bronze, gold, green and blue
  • Grey eyes: taupe, silver-grey and soft cool tones

When choosing, also consider your skin and hair colour. Combine your favouriteBlèzi Eyeshadowwith a matchingAutomatic Eye Pencilfor an eye look that will make your eyes truly shine.

Apply eye makeup from light to dark, placing the deeper color slightly higher than the crease for mature eyes. Start with a soft base color and gradually build up depth.

Because this is the secret for mature eyes: the eyelid often sags a bit. If you only apply the deeper color in the crease, it disappears as soon as you open your eyes. All that work, and no one sees it. Therefore, place the color slightly higher, towards the brow bone. Choose a matte eyeshadow there, a few shades darker than your skin. Matte gives soft depth, while shimmer would accentuate every wrinkle.

For a beautiful result:

  • Apply a light eyeshadow over the mobile eyelid
  • Apply a matte color, a few shades darker, in the crease and slightly above it, towards the brow bone
  • Keep your eyes open while doing this, so you can immediately see where the color remains visible
  • Apply the same deeper color in the outer corner of the eye
  • Blend the colors well so you don't see any harsh lines
  • Work close to the lash line for more definition

Use ourEyeshadow Brushto apply the eyeshadow and theBlending Brushto gently blend the eyeshadow.

With hooded eyelidseyeshadow should be applied higher than usual, using a matte, deeper colour above the crease towards the brow bone. This way the colour remains visible when your eyes are open and your gaze will appear more spacious.

Hooded eyelids are simply a fact of life at some point. The skin above your eye becomes more supple and sags slightly over your moving eyelid. There's nothing wrong with that, but it does require a different approach. The classic explanation of applying colour to the crease doesn't work here, because it disappears into the fold as soon as you open your eyes.

This is how you do it:

  • Work with open eyes and look straight into the mirror, this way you'll see exactly where the colour remains visible
  • Apply a light colour, possibly with a metallic sheen, to the moving eyelid
  • Apply a matte eyeshadow, a few shades darker than your skin, above the crease towards the brow bone
  • Gently blend the colour upwards and outwards
  • Apply the same deeper colour to the outer corner of the eye, slightly angled upwards
  • Keep the line along the lash line thin, a thick line makes your eyelid appear heavier
  • Finish with mascara, which immediately opens up your gaze

With our Eyeshadow Brushyou apply the colours and with the Blending Brushyou gently blend everything together. So, you won't get big, expressive eyes back with more colour, but with colour in the right place. Five minutes in front of the mirror and your gaze will be open again.

The best way to remove eye makeup is with a gentle remover that quickly dissolves the makeup. The skin around your eyes is the thinnest on your entire face. It deserves gentleness, not scrubbing. Here's how to remove eye makeup gently:

  • Shake the Blèzi Bi Phase Eye & Lip Make-up Removerwell before use
  • Apply the remover to a cotton pad
  • Place the cotton pad on your closed eye for a few seconds
  • Gently wipe away the eye makeup
  • Repeat if necessary

By letting the remover work for a moment, you can quickly and easily remove long-lasting and waterproof eye makeup without harsh rubbing.

Eye make-up lasts better for hours on a clean, oil-free base. An oily base causes eyeshadow to accumulate in creases and eyelinerto smudge. What a waste of your five minutes in front of the mirror.

For a long-lasting result:

  • Do not apply eye cream to the movable eyelid or along the lash line
  • Before applying your eye make-up, first apply a thin layer of Setting Powder to your eyelid
  • Work in thin layers, with both eyeshadow and eyeliner
  • Give your eyeliner a few seconds to set
  • Choose long-lasting and waterproof formulas

A layer of Blèzi Setting Powdergives your eye make-up extra grip, makes imperfections optically less visible, and helps prevent smudging or creasing.

Our Setting Powder lays the foundation, our eye make-up products do the rest. Workday-proof and hot flash-proof, so you still shine at the end of the day.

Blèzi eye makeup is developed with carefully selected, pure active ingredients and with attention to the sensitive skin around your eyes. Because it is precisely there that your skin becomes thinner and more sensitive with age. The formulas are:

  • Fragrance-free
  • Free from microplastics
  • Vegan and cruelty-free
  • Suitable for daily use

The percentage of ingredients of natural origin varies per product. Do you have sensitive eyes or a known allergy? Always check the full ingredient list on the relevant product page.

Recently viewed products